"Lens" Concept May Be More Than Meets The Eye for Online Marketing

(Archived in: Online Usability Technology in Plain English)

Google seems to find Squidoo Lenses likable in search queries. I think this concept may be a trend for online marketing. These mini-sites apparently are indexed very quick by search engines. The concept of lens-style websites also appears to be underutilized.

I am creating lenses in a test to see the marketing value for online businesses, or as a stand alone Interweb resource. Here are the current lenses I recently have published:

http://www.squidoo.com/soho-quest/
http://www.squidoo.com/sovereignrights/
http://www.squidoo.com/LifeAfterWork/


There also is a link resource in the sidebar for this blog. Visit these lenses, sign the guest book and leave comment.

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